Digital Gala TV promotional campaign

Subscribe digital „Gala“ TV programs now and get a TV set only for 1 Lt – cheaper than a T-shirt! “Humanoid TV set” is created by holding up T-shirt over persons head. Colorful but also clear design supports concept of childhood games played by adults.
White square, 2011, best corporate website (3rd place)
White square, 2011, best online viral campaign (shortlist)