“Švyturys” – the most popular beer brand in Lithuania asked to create a website to communicate the message “the beer of great country.”
We wanted to inspire people with a story about two Lithuanian aviators – Darius and Girėnas. The story is quite amazing: no matter the economic crisis in 1920’s Darius and Girėnas gathered enough money to buy a small Belanca airplane and totally rebuild it, filling with 3 tons of fuel. Then the journey all over Atlantic Ocean from USA to Lithuania begin.
The project proved that a brand always can communicate the message through more interesting ways than just simple ads.